Nickelodeon's 'Crush Night' Featuring David Archuleta is Weekend's Biggest Kid, Tween Event; New iCarly Tops Broadcast, Cable TV for Week
Saturday night's iCarly and True Jackson, VP episodes (
The "Crush Night" programming block (
Additional "Crush Night" highlights include:
- iCarly:
- iCarly "iRocked the Vote" (
Saturday, Feb. 7 ,8-8:30 p.m. ), featuring teen "Idol" David Archuleta, was TV's number-one show for the week (2/2/09-2/8/09 ) with kids and cable's top program with tweens.- It drew 5.2 million total viewers (+68% in delivery); a 10.0/2.1 million K6-11 (+72% in rating); an 8.7/1.9 million T9-14 (+74%); and an 8.1/2.8 million K2-11 (+72%).
- iCarly is TV's number-one show for kids 6-11 year-to-date
(
12/29/08-2/8/09 ), averaging an 8.8/1.9 million K6-11 (+49% over last year). (source: Live + Seven Day Data12/29/08-1/26/09 )
- iCarly "iRocked the Vote" (
- True
Jackson , VP:- True Jackson, VP "True the Matchmaker" (
8:30-9 p.m. ) drew an average of 4.0 million total viewers (+65% in delivery) and posted double-digit gains with all key demos.- It averaged an 8.1/1.7 million K6-11 (+56%); a 6.6/1.4 million T9-14 (+47%); and a 6.4/2.3 million K2-11 (+56%).
- Year-to-date, True Jackson, VP averages a 6.7/1.4 million K6-11 (+46% over last year) and a 5.8/1.3 million T9-14 (+61%).
- True Jackson, VP "True the Matchmaker" (
The Naked Brothers Band :The Naked Brothers Band "Valentine Dream Date" (9-9:30 p.m. ) posted double-digit gains with its core demos.- It averaged a 7.0/1.5 million K6-11 (+52%); a 5.4/1.2 million T9-14 (+50%); a 5.5/1.9 million K2-11 (+53%); and 3.2 million total viewers (+41% in delivery).
Nickelodeon, now in its 30th year, is the number-one entertainment brand
for kids. It has built a diverse, global business by putting kids first in
everything it does. The company includes television programming and production
in the
Source: Nielsen Media Research Live + Same Day Data
SOURCE: Nickelodeon
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