Nickelodeon Wins 1Q 17 with All Kids' Demos, Marks Yearly Growth and Captures All Top Ten Shows for Kids 2-11 and Kids 6-11
1Q
TV's Top Kids' Shows All Belong to Nick, with The Thundermans at Number One with Kids 2-11 and Kids 6-11 and PAW Patrol Topping Preschool
Nick's First Quarter Performance Pulls Net Double Digits Ahead of Competition
For the quarter (
Nick holds a double-digit lead over the competition among Kids 2-11 and owns the top ten shows for Kids 2-11 and Kids 6-11, as well as the number-one show for preschoolers, PAW Patrol, and overall four of the top five in this demo.
Competitively this quarter, Nick is +64% ahead of Disney Channel with
Kids 2-11 (1.4/407,000), +27% with Kids 6-11 (1.5/269,000) and +123%
ahead with Kids 2-5 (1.3/138,000) in total day. Nickelodeon is also
ahead of
Nickelodeon is home to the top 10 shows among:
-
Kids 2-11--#1 The Thundermans, #2 Nicky, Ricky, Dicky
and Dawn, #3 SpongeBob SquarePants, #4 The Loud House,
#5 PAW Patrol, #6 Game Shakers, #7 Alvinnn!!! and The
Chipmunks, #8 Paradise Run, #9 Bunsen is a Beast and
#10
Henry Danger . -
Kids 6-11--#1 The Thundermans, #2 Nicky, Ricky, Dicky
and Dawn, #3 Game Shakers, #4 Paradise Run, #5
School of Rock , #6Henry Danger , #7 SpongeBob SquarePants, #8Hunter Street , #9 The Loud House and #10 Bunsen is a Beast.
Nick also has four out of the top five with Kids 2-5--#1 PAW Patrol, #2 Shimmer and Shine, #4 Team Umizoomi and #5 Blaze and the Monster Machines.
Additionally, Nick's annual star-studded slimefest, Kids' Choice
Awards (
Nickelodeon, now in its 37th year, is the number-one
entertainment brand for kids. It has built a diverse, global business by
putting kids first in everything it does. The company includes
television programming and production in
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Nickelodeon
Thamar.romero@nick.com
Source: Nickelodeon
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