Queen Latifah's Flavor Unit Entertainment Enters into Exclusive New Programing Partnership with Centric, the First Network Designed for the Black Woman
Flavor Unit Entertainment's "Single Ladies" to Premiere New Episodes on Centric
New Episodes of the Queen
Centric's slate of programming has a particular appeal to the African American woman. This new partnership strengthens Centric's position as the network for the African American woman.
Flavor Unit Entertainment's #1 new talk show, The Queen
"We are thrilled to be working once again with
As part of the deal, BET Networks will develop and premiere an all-new
Season 4 of the highly rated Single Ladies on Centric. This
modern, romantic comedy series is set in the world of
"At more than 10 million strong, and in control of
Centric's popularity with African American audiences, most notably with
African American women ages 25 to 54, continues to grow, with the
network marking its most watched quarter in its history. For FY14 Q2
(Jan-Mar), Centric experienced its best quarter ever for Total Day and
Centric announced the following programming at the BET Networks' Upfront
presentation in
NEW PROGRAMMING ON CENTRIC:
-
SINGLE LADIES: SEASON 4 - This modern, romantic comedy series
is set in the world of
Atlanta fashion, music, and celebrity where friends share differing views on love, sex and relationships.
RETURNING PROGRAMMING ON CENTRIC:
- BEING - "Being" is a documentary series highlighting music and entertainment's most dynamic figures - and a place where the stars tell their own stories, in their own words. Featuring never before seen photos, videos, and revealing interviews, "Being" delivers a compelling inside look at the inspiring lives of the biggest names in music, media and more.
-
ACCORDING
TO HIM & HER - "According to Him & Her" approaches timely topics involving relationships, friendships, dating and sex in a "he said, she said" battle of the sexes. Every week an onslaught of comedians, relationship experts and surprise celebrities will engage in a series of questions resulting in a no-holds-barred banter giving audiences the opportunity to finally see how the other sex thinks from a comedic perspective.
RETURNING MEGA-SPECIALS ON CENTRIC:
-
SOUL TRAIN AWARDS - The Hippest Trip In America keeps grooving
forward. The iconic brand that defined a generation returns for 2014
with its signature awards show. Featuring never before-seen musical
collaborations and powerful tributes from world-class performers, the
Soul Train Awards brings you the most revered and promising voices in
soul and R&B. The Soul Train Awards is simulcast on Centric and
BET . -
CENTRIC COMEDY ALL-STARS -
Bill Bellamy will host the third annual comedy event, honoring an industry icon. Some of the top names in comedy, plus the hottest comedians on the rise will make appearances during the show that is sure to keep you laughing.
About CENTRIC
Centric is a 24-hour music and entertainment channel that reflects the
lifestyle and sophistication of today's African-American and
multicultural adult viewer. With a finger on the pulse of an
ever-changing beat, its compelling music content fuses Soul, R&B,
Neo-Soul, Hip Hop, Reggae, Gospel, Jazz,
About Flavor Unit
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For BET Networks
Sheikina Liverpool, 212-205-3073
Sheikina.liverpool@bet.net
or
Gina.stikes@bet.net
Source: BET Networks
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