VH1 Acquires 'Anvil! The Story of Anvil'
"Anvil! The Story of Anvil" is the directorial debut of screenwriter
Ironically, life is now looking up for the band. After years of playing
to empty bars and working dead end jobs, the band is beginning to find the
success that evaded them for decades. They have recently been signed by
manager
"When I was sixteen years old Anvil was my favorite band in the world. I
couldn't believe it when I met Lips and Robb in
"Anvil! The Story of Anvil" premiered at the 2008 Sundance Film Festival,
where it received acclaim from critics and audiences alike. It went on to win
the Audience Awards at the 2008 Los Angeles Film Festival, 2008 Sydney Film
Festival, and 2009 Jameson Dublin International Film Festival, as well as the
Best Documentary Feature Awards at 2008 Galway Film Fleadh, 2008 Calgary Film
Festival, 2008 Edmonton Film Festival, and 2009 Jameson Dublin International
Film Festival. The film was also nominated for the Truer Than Fiction Award
at the 2009 Film Independent Spirit Awards. The film was released in the UK
to critical acclaim on
"This film is so much more than a documentary about the roots of metal.
It's a story about the power of perseverance and friendship and the passion
that drives them," said
Praised as "The best documentary I've seen in years," by documentarian
"Sacha knew from the beginning that this was not just a "metal" film. In my first encounter with Anvil, it was impossible not to be moved by their loyalty, determination and mad, blind faith. How sweet it is to see them now ride this tide of success -- not just to be heard, finally -- but to be heralded for their humbling tenacity and devotion to their art and to each other," said producer Rebecca Yeldham.
VH1 has thrown the full support of the network behind Anvil, the band's music and the film on all platforms. The timing of this support from not only VH1 but from the music and film industry coincides with the realization of Anvil's lifelong dream to "make it."
Timed to the release of the film in April, VH1 Classic will serve as the exclusive presenter for the band's U.S. tour. "VH1 Classic Presents: The Anvil Experience" will cover 7 markets and upcoming dates, venues and ticket information will be available immediately on the film's website anvilmovie.com and vh1classic.com. At each tour stop, the film will be played immediately followed by a short performance by the band.
Tour Dates: --April 6 - NY, NY - Blender Theater --April 12 -San Francisco, CA - Slim's --April 14 -Seattle, WA - El Corazon --April 16 -Worcester, MA - The Palladium --April 17 -Philadelphia, PA - Trocadero --April 21 - Pontiac, MI - Crofoot Ballroom --April 22 -Chicago, IL - Metro Additional elements include: -- In an unprecedented move, for the first time ever the network will run the full length movie trailer of the film like a music video throughout all VH1 video hours -- morning, overnights, on VH1 Classic and on vh1.com and vh1classic.com. -- In the weeks leading up to the theatrical release, VH1 will be creating a VH1 News package that will include a new interview with Lips and Robb. -- On vh1.com and vh1classic.com, Robb and Lips will be featured on an episode of the original series "My Playlist" as they discuss their influences and favorite Classic Rock songs. -- VH1 Classic will air an episode of its original talk show "That Metal Show" with Robb and Lips and will center on Anvil's career, music, upcoming tour and the film. This episode will run timed to the film's April theatrical release and will then repeat promoting the film's television premiere on VH1 and the film's availability on DVD.
The DVD release and world television premiere of the film on VH1 and VH1 Classic this summer will be supported by significant on-air promos on VH1 and VH1 Classic and dedicated online promotion on VH1.com. Each telecast will include a customized on-screen graphic supporting the DVD release which will be made available to fans at a later date yet to be announced. Promotional excerpt clips of the film will also be supported and streamed on FVOD, online and wireless.
"Anvil! The Story of Anvil" is directed by
VH1 connects viewers to the music, artists and pop culture that matter to them most with TV series, specials, live events, exclusive online content and public affairs initiatives. VH1 is available in 95 million households in the U.S. VH1 also has an array of digital channels and services including VH1Classic, VH1 Soul, VH1 Mobile, VH1Games and extensive broadband video on VH1.com. Connect with VH1 at VH1.com.
SOURCE VH1
CONTACT:
Lori.Bogin@vh1.com
or
Scott.Acord@vh1.com
both of VH1
Kerry.McAleer@42west.net
or
Scott.Feinstein@42west.net
both of 42West
/Web Site: http://www.vh1.com