NEW YORK--(BUSINESS WIRE)--
Viacom Inc. (NASDAQ:VIAB)(NASDAQ:VIA) and Altice USA today announce a
multi-year partnership that includes advanced advertising and content
distribution agreements.
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Viacom and Altice USA will create an unprecedented, industry-leading
partnership that combines Altice USA's unique audience data,
multi-screen advertising platforms, measurement and analytics
capabilities with Viacom's advanced advertising offerings to deliver
local and national advertising across multiple screens, including TV,
mobile, tablet and desktop.
The content distribution arrangement includes an early carriage renewal
of Viacom's premier networks in the Optimum system and the return of a
number of Viacom networks in Suddenlink systems, as well
as additional rights for the distribution of multi-platform, digital and
next-generation Viacom content including select virtual reality and 4K
for Altice USA's current and future customer offerings. Viacom's
networks include Nickelodeon, Comedy Central, MTV, BET, Nick
Jr., VH1, Spike (which will be rebranded as the Paramount Network in
2018), TV Land, and CMT, among others.
Tom Gorke, Executive Vice President, Content
Distribution at Viacom, said, "We are delighted to extend and strengthen
our successful relationship with Altice USA, ensuring that loyal fans
across the country will have access to Viacom's must-see content.
These agreements demonstrate our commitment
to collaborating on next-generation solutions that provide a
better experience for viewers and exciting new business opportunities
for our partners. Altice USA has a strong growth strategy, fueled by the
delivery of outstanding content on an outstanding network, and we are
proud to play a role in their next chapter."
Michael Schreiber, Chief Content Officer, Altice USA said, "We are
pleased to establish a new partnership between Altice USA and Viacom.
Our joint efforts to find flexible and creative solutions will benefit
Altice USA's customers as we look to provide the best video experience
in our markets, build on our innovative data-driven advertising
capabilities, and provide our customers with access to Viacom's marquee
programming."
Terms of the deals were not disclosed.
About Viacom
Viacom is home to premier global media brands that create compelling
television programs, motion pictures, short-form content, apps, games,
consumer products, social media experiences, and other entertainment
content for audiences in more than 180 countries. Viacom's media
networks, including Nickelodeon, Comedy Central, MTV, Spike, BET, Nick
Jr., VH1, CMT, TV Land, Nick at Nite, Logo, Nicktoons, TeenNick, Channel
5 (UK), Telefe (Argentina) and Paramount Channel, reach over 3.9 billion
cumulative television subscribers worldwide. Paramount Pictures is a
major global producer and distributor of filmed entertainment.
For more information about Viacom and its businesses, visit www.viacom.com.
Keep up with Viacom news by following Viacom's blog at blog.viacom.com
and Twitter feed at www.twitter.com/viacom.
About Altice USA
Altice USA, the U.S. business of Altice N.V. (Euronext:ATC, ATCB), is
one of the largest broadband communications and video services providers
in the United States, delivering broadband, pay television, telephony
services, Wi-Fi hotspot access, proprietary content and advertising
services to approximately 4.9 million residential and business customers
across 21 states through its Optimum, Lightpath and Suddenlink brands.
To learn more, visit alticeusa.com.
View source version on businesswire.com: http://www.businesswire.com/news/home/20170525005929/en/
Media
Viacom
Jeremy Zweig, 212 846-7503
jeremy@viacom.com
or
Altice
USA
Lisa Anselmo, 516-803-2362
lisa.anselmo@alticeusa.com
Source: Viacom Inc.
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