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MTV Launches “MTV Studios” after Record Growth on Linear and Digital
Global Youth Brand to Open its Vault for the First-Time, Develop New
and Reimagined Iconic Series and Franchises for
Initial Slate Includes Reinventions of Hit Series “Daria,” “The Real World,” “Aeon Flux,” the Emmy Award-winning “MADE” and two new titles
Watch MTV Studios Opening Sequence HERE
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MTV Studios’ initial slate includes a reimagined version of the feminist
icon “Daria” with writer
The slate will also include two new titles including “The Valley”
(working title), a coming of age docuseries in the spirit of “The Hills”
and “Siesta Key” which follows a group of young friends growing up in
the Valley town of
“MTV has the biggest collection of hit youth franchises that spans more
than three decades of content and over 200 titles, part of which have
fueled our resurgence,” said
MTV Studios builds on MTV’s growth in the past year, as the brand has
reclaimed its core of youth, music, and reality programming.
Source: Nielsen; P18-34, L3 data unless otherwise noted.
Prime Mon-Sun,8p-11p. Competitive ranks based on 000s.
MTV STUDIOS LAUNCH SLATE
“DARIA & JODIE” (wt)
The iconic animated franchise is reinvented through the eyes of heroine Daria Morgendorffer and one of her closest friends
This cult anime classic is back for a live action remake, as the badass heroine assassin Aeon Flux teams up with a group of biohacking rebels in the not too distant dystopian future to battle a brutally repressive regime and save humanity.
“THE REAL WORLD”
The show that invented modern reality television returns to its roots. This reconnection to innocence for the trailblazing series strips away the polarization and cold anonymity of social media, the din of the 24-hour news cycle, and the facades of the instafamous culture to find out what happens “when seven strangers are picked to live in a house…stop being polite and start getting real.”
The groundbreaking, Emmy-winning life makeover series returns. In a world of 2D Instagram transformations, MADE pairs talented young underdogs with experts for face to face coaching for total life, real life reinventions.
“THE VALLEY” (wt)
In the spirit of “The Hills” and “The City,” this new show follows a group of 20 somethings in a classic coming of age docu-series featuring first loves, relationships and life decisions – with a twist. This group of young people is living in “The Valley” of
“MTV’S STRAIGHT UP GHOSTED”
While social media has connected the world more than ever, it has also undercut our ability to deeply connect and communicate. Today, critical relationship-ending conversations and confrontations have faded into digital dialogue or worse “ghosting.” This series explores real stories of real people who vanished by blocking them, and unlocks the reality and uncomfortable truth to satisfy the ultimate question--why did you leave me?
ABOUT MTV STUDIOS
MTV Studios is a new unit of
Katie Magnotta, Senior Director, Communications