Press Release

BET's 'BALDWIN HILLS' Returns for a Third Season

January 12, 2009 at 12:00 AM EST
BET's 'BALDWIN HILLS' Returns for a Third Season

LOS ANGELES, Jan 12, 2009 -- Moriah, Gerren, Justin, Seiko and Staci are back for season three of BET's top rated series BALDWIN HILLS, along with newcomers Tyler, Trason and Etienne.

(Logo: http://www.newscom.com/cgi-bin/prnh/20070716/BETNETWORKSLOGO )

Premiering Tuesday, January 27 at 10:00 p.m.*, season three of BALDWIN HILLS finds many cast members at significant turning points in their lives. Staci is struggling to find a way to reconnect with her friends and to let them in on some devastating news; Justin and Seiko are ready to take their spirituality to the next level together; Gerren has to decide whether she's willing to lose a friend, Tyler, over her ex, Moriah; newcomer Etienne has a famous actress for a parent but is way more at home behind the camera; and new face Trason has to redirect his professional life after a serious shoulder injury sidelines his football career.

During its first two seasons, the BET original series BALDWIN HILLS redefined what it meant to be young and privileged in Los Angeles as it followed the everyday lives of a group of African American teens from a very real and very exclusive enclave called Baldwin Hills. The top-rated series brings the world of ordinary middle-class African American families out of the shadows and onto the national stage - proving to be a hit with parents and teens alike.

BALDWIN HILLS is produced by Michael McNamara, Sheri Maroufkhani and Bill Rademaekers of MCFilmworks, in conjunction with BET Networks. Robyn Lattaker- Johnson (SVP, Development - Original Programming) is the executive in charge for BET, with Kevin Morrison as Senior Director of Development.

For up-to-the-minute and archival press information including releases and photographs, visit BET's press-only Web site at www.bet.com/pr. For show highlights, visit www.bet.com/baldwinhills.

*All times ET/PT

About BET Networks

BET Networks, a division of Viacom Inc. (NYSE: VIA, VIA.B), is the nation's leading provider of quality entertainment, music, news and public affairs television programming for the African-American audience. The primary BET channel reaches more than 98 million households and can be seen in the United States, Canada, the Caribbean, the United Kingdom and sub-Saharan Africa. BET is the dominant African-American consumer brand with a diverse group of businesses extensions: BET.com, a leading Internet destination for Black entertainment, music, culture, and news; BET Digital Networks - BET J, BET Gospel and BET Hip Hop, attractive alternatives for cutting-edge entertainment tastes; BET Home Entertainment, a collection of BET-branded offerings for the home environment including DVDs and video-on-demand; BET Mobile, which provides ringtones, games and video content for wireless devices; and BET International, which operates BET in the United Kingdom and oversees the extension of BET network programming for global distribution.

SOURCE BET Networks

http://www.bet.com